Social Media Marketing Strategy requires a deeper analysis of the business owner as well as its target customers. Each of these steps requires a detailed framework of a research but these are the key factors and tips for successful Internet marketing when it comes to social networks.
1. Get to know your customers, who they are, actually, that this target group. You have to decide for certain social networks and not all, because for example, if your business, production, trade or specific services are the way to older clients, avoid those social network whereolder adults are poorly comes as MySpace .
2.Discover their needs. Watch out for the site. I analyze what are the facilities that are most read and share amongst your friends, what is it that they are most interested in and what gets their attention. This will help a great deal in the way you present and how their business in the social network and how you do it.
3. Learn their way of communicating, and what it is and how the target group is evaluated and expressed within
their social circle online. This is a very important issue, because if you present your services in a way that they do not communicate or do not have this communicative habit in their environment, although the group carefully and precisely is selected by you, you cannotavoid of gettingbad grade.
4.Fold the friendship. It is important to review individually the persons who have the most influence on the social network and who have the most friends of your target group. Close your friendship with them, comment on their postings, we suggest them something, give their impressions and advice in relation to other services and items that are not in your field activity.
5.Give your contribution to the social network, participate in discussions, select something that you like and give her positive comments to some services or products, which are not related to your business, or are related anyway, become a member in other groups and actively participate in sharing information and conversation. Remember if you want to get something, and you have to give!
6. Do not promote yourself in person, be humble.
7.Before anything you post or give your comment repeatedly check the veracity of his sources. Be 100% sure of what you write and publish.
8.Betransparent. If we’re talking about a company, brand, company that has to do with you, be absolutely open and express their opinion, whether negative or positive. Your friends are not stupid, finding your favorite brand from which you can get benefit. So if they do have some disadvantages, and bad sides, feel free to give your opinion on that, your future clients will appreciate more because of it.
9.Be patient. Making friendship, trust, and number of your target group is not easy, and it takes patience and time, if you follow the previous items of this post, you will reach the desired goal, and also you will learn a lot about the social network, and the way that best present your service.